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Swisscom Video

Company: Cisco AppDynamics

Location: Remote

Campaign: Cisco AppDynamics Swisscom Case Study Video

Release:  Social, Web, Partner

Creative Partner: Distant Broadcast

After a Cisco lay off, I was brought on the demand gen team to manage marketing strategy, digital asset creation, and campaigns for AppDynamics.  In preparation to update website content, I managed the creation of Swisscom case study web, social, and email campaigns to drive demand for ebook registration and sales efforts.  I managed the remote sound booth recording of the audio – the actor was in London at the time.  Highlights from this project:

  • EU Partner Swisscom – Global Project Management
  • Scope, Strategy, Budget
  • Image Selection and Royalty Research
  • Copy Script Creation
  • Copy Script Technical Team Review and Approvals
  • Selection of Voice Talent
  • Video & Audio Capture and Editing
  • Social Cutdowns
  • Music & Copyright Review
  • Approvals – Heavily Matrixed Environment
  • Promo Campaigns
  • ADA / GDRP Compliance
  • Managed Release www

YouTube

Cisco Swisscom Customer Video FINAL

KoruMotion May 20, 2025 12:28 am

Scope:

Video, Web, Social, Demand Generation, Creative Direction, Email, Audio Capture

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